Feb 28, 2022
Money has long been the biggest indicator people tie with success, but just like anybody else, I had this point in life where I feared raising prices. I had low-paying customers years back. Some even got mad when I decided to upgrade my service, requiring more pieces of their cash. But then I realized I only had them because I gave them keys to my business, to my life. So the moment I got awakened that there are people who will generously pay for the value that I create, I let go of my doubts and went all in to produce a result the client and I wanted.
Getting money matters, but the exemplary value you offer in the market sends clients to find their way to beg for your service and change their lives. This episode is a whole conversation about that.
Important Announcement:
If you’ve ever wanted to learn more about sales, marketing, and being able to upgrade both your business and your life, join us on the 25th and 26th of March as we go on with the 2022 Marketing ROI live workshop! Have access to a two-day high-level training by grabbing a ticket on https://www.keithkalfas.com/roilive now. I swear this will be the most transformative workshop you can’t afford to miss in this lifetime.
“Think higher. Think bigger. It’s all out there. The only thing stopping you is you. You’re your own bottleneck. So if you have negative people in your life, just tune them out because they don’t really know what they’re talking about. Listen to people who have the fruit of the tree, who are actually making money in a good, legal, moral, honest, ethical, value-serving creating way.”
– Keith Kalfas
Why do you have to listen to today’s episode.
00:33 – Create value and give your clients the results they’re looking for. That way, money will find its own way to your door.
04:38 – Make offers to do business all the time. Show people that the answer to their problem is your proposal.
08:13 – It takes money to keep a business going. Don't be afraid to raise your prices if needed.
12:37 – Customers are loyal to themselves, not to you or your business. Be more business-oriented.
15:57 – Surround yourself with people of success. Do not let your fears hinder you from living a life of genuine wealth.
17:16 – Join Keith in his upcoming Marketing ROI live event by getting your tickets at https://www.keithkalfas.com/roilive now.
Key Takeaways
“When you try to get money, it doesn’t do anything. It feels like you’re taking. But when you create value for a customer and you have a nice presentation and a proposal together, and you demonstrate value for a customer, they will give you money to create a result for them.”
“Customers just want a result. That’s all. Be the better you can get at more swiftly and quickly, demonstrating that you can solve their problem. Whatever it is, get good at demonstrating that you can create that value and that result for that customer over and over and over. If you have confidence and your business appears to be structured and predictable where they will get a predictable result and outcome, that means it lowers the chances of stupid bull crap on the backend.”
“The more warm and fuzzy you can make them feel about that transaction is, the quicker they’re gonna want to do business with you and give you money. That’s how you get money. You create offers.”
“The entire feeling of ‘Am I not good enough? Do I suck? I’m not worthy. How come I’m not getting any money?’ are stupid thoughts. They don’t make you any money. They just put you in a stupid, weird think the world of scarcity, and you’re just broke.”
“It costs money to do business, so if you’re not making any money off what you're doing, you got to raise it and put a threshold.”
Connect with Keith
Resources/People Mentioned:
Join Keith in his upcoming Marketing ROI live event by getting your tickets at https://www.keithkalfas.com/roilive now.
My Website: Official Site Keith Kalfas
My Podcast Page: The UNTRAPPED Podcast
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